Clipper Montero:
Triel Canine Store
by: Toni de Villa
It
must be hitting that one great luck, but there’s more than just mere fortune for
TRIEL CANINE STORE to get into the ladder of success. If you think that owning a cats
& dogs store is unlikely to survive in this town, think again. Let’s see what the
owner/proprietor, Clipper Montero, has to share not only about the business itself but
learning it by heart.
So, how and when did you start this business?
It started
as a hobby. Hobby naming mag-asawa ang mag-breed. Our first breed was Great Dane. And it
was difficult to raise such a dog. So, we applied for dealership para makatipid. This was
in January 2002. Initially, we offered dog food only and we do a
“person-to-person” approach or house to house. And soon after, it became open to
public and was called TRIEL CANINE STORE. It was formally opened January 21, 2002.
Just a curious question, where did
you get the name TRIEL?
TRIEL is
the name for our inspiration. They are our kids, Trisha and Gabriel. And we’re
thinking of adding the name of our third child in the soon-to-open branch of TRIEL.
We’ll name it TRIELA (the last letter A, is for our youngest whom we think is also
our luck in this business)
What about your customers? Was it
difficult to get a market?
For us
it’s not and they’re mostly on the upper class and foreigners. Actually,
foreigners were pretty amazed of the store because when they get to see items or products
for their dogs in the Animal Planet, they can find it here.
What other activities are you
involved with which you think furthered your business?
Right now,
we have an organization/club which primary objective is to unite dog breeders and dog
lovers. It’s called Quezon Kennel Club. We have an upcoming Dog Show on May 24-25 at
the Perez Park, Lucena City.
What do you think is your secret of success?
Pakikisama
sa clients. We also make sure that products are always available. Also, our in-house Vet
Doctor is one advantage. He’s Dr. Domingo who is there for consultation. Above all,
this business is a joint force between me and my wife, Bless who handles our finances
while I do the Marketing. My friend BJ contributed to this business so much also.
Actually, I myself was surprised with the turn of events. Others would tell me, one year
pa lang kami and we already covered a lot in a year. Pero, sa akin I just grab
opportunities. It is also important that you know what you do because we offer not only
our products but utmost service to customers like answering their questions and helping
them resolve problems with their pets |
So, the next time you hear your dog
howling. Fear not. It’s not sign of danger or death, it simply means your dog is
lonely. Get him a dog bone to keep him busy!
That’s
TRIEL CANINE STORE. They’re your dogs & cats One Stop Shop & carries ONLY the
BEST for your pets! They also offer Grooming & Veterinary Consultation.
Currently,
TRIEL is moving towards expansion. And they started with manufacturing their own products
like Crazzy Dog, Shampoo, Triel Deo Shampoo, Triel Amino Acid & Triel Povitone Iodine.
For more information, contact:
Clipper
Montero
Address: #22 Magallanes St., Lucena City
Tel. No.
+63 42 660 5477
TeleFax
+63 423732174 or +63 42 710 3274
Mobile
+63 918 941 5450
http://www.trielcanine.com |
